← All days in history On this day · 9 March

9 March 1959: The Barbie doll goes on sale

In 60 words

On 9 March 1959, the American company Mattel introduced the Barbie doll at the American International Toy Fair in New York. Created by Ruth Handler and named after her daughter, Barbara, it became one of the best-selling toys in history, with more than a billion sold.